Jewelry Website Resources

© by Rena Klingenberg; all rights reserved

Here are services I recommend for a successful jewelry business website:

• Yahoo WebHosting -

  There's a good reason why Yahoo WebHosting has always been one of the most popular webhosts. It's one of the most reliable hosts on the Web, meaning that sites hosted on Yahoo are very rarely down for any reason.

  This host also provides a couple of different easy sitebuilding tools you can use - or you can choose to design and build your site with DreamWeaver, FrontPage, etc. and upload it to your Yahoo hosting account. An additional benefit is Yahoo's suite of simplified site management tools that take the techie learning curve out of starting a website.

  Yahoo is an excellent choice, especially for first-time website owners.




• LunarPages -

  LunarPages is another excellent webhost for jewelry websites. It includes the super-easy CoffeeCup sitebuilding software for free, plus easy-to-use shopping cart options; traffic statistics; unlimited autoresponders; automatic backups of your website; server protection; a significant amount of disk space and bandwidth; free blogging tools including WordPress, so that your site has a built-in professional blog; highly rated technical support that's available via phone or online - and 99.9% uptime on average.

  LunarPages is extremely well suited for beginning as well as more advanced jewelry webmasters.

2checkout -

2checkout is a good, reliable way to accept credit card payments on your jewelry website. It's easy to use and comes with its own shopping cart, or you can use it with other carts (including the free, easy-to-use Mal's shopping cart). 2checkout has no monthly fee; just a small transaction fee on each sale.

• PayPal -

  You can use PayPal as your site's only payment option, or as an additional payment option. PayPal is a secure and increasingly popular form of online transaction that allows payment via email. The PayPal website has a shopping cart you can easily add to your site if you'd like to accept PayPal only.

  Because a lot of people feel more secure paying for online purchases with PayPal than with their credit card, I recommend accepting PayPal in addition to whatever other payment forms you accept on your website.

  PayPal is an easy option to start with when building your first jewelry website.




• ProPay -

  You can also process your website's credit card orders manually with ProPay. ProPay is most often used for offline credit card sales at shows and home parties (which is how I use it), but you can also use it to enter and process your website credit card payments by hand.

"Make Your Site Sell" -

This ebook is the best information source I've found for building a successful website that sells products. "Make Your Site Sell" is well written and details exactly how to build targeted traffic to your site and sell your products online.

I re-read this book often. With each reading I have new "a-ha!" moments because once you start applying the information in it and getting results, you see new ways to continually improve your website.

For boosting website traffic and sales, I've found "Make Your Site Sell" to be more helpful and easier to apply than any other information source I've come across.

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