Jewelry Selling Secrets
a review by Rena Klingenberg
Jewelry Selling Secrets
eBook by Kameron Kay
Kameron Kay's insider secrets give you a shortcut to success in selling your jewelry through shops.
Kameron has sold her handcrafted jewelry in boutiques in the U.S. and Europe, and her pieces are worn by Hollywood celebrities.
In her book Jewelry Selling Secrets, Kameron provides a step-by-step guide to selling your handcrafted jewelry profitably through shops.
She says,
"The secret to my success was to focus on boutique retail stores.
Once I had a dozen or so shops carrying my lines, all I needed to do was to fulfill the orders from home.
This can bring in anywhere from $500 to $5,000 monthly additional income, depending on the amount of time you put forward."
Here are some of the tips in Kameron's guide which I found the most valuable:
- How to approach shops about seeing a selection of your jewelry.
- How to present yourself and your jewelry in a way that captures shop owners' interest - even if it's your first shop.
- Ways to build and maintain an excellent relationship with each store that carries your jewelry.
- How to price your jewelry for maximum profitability when selling to shops.
- The 10 questions you should ask a shop owner to get off to a successful start with working with them.
- What information to include on your tags to help the shop's sales staff do a better job of selling your jewelry.
- Tips for making your jewelry stand out from other merchandise in the store.
- How to create and display your artist bio to increase the boutique customers' interest in your work.
- Tips for researching and choosing the best stores for selling your jewelry.
- An easy way to set up detailed invoices for the stores you sell to.
- The best spots in a store for displaying your jewelry.
- Advice for setting your opening order minimums.
- How to set your payment terms and accept payment from the shops that carry your work.
- Tips for creating ever-changing displays of your jewelry in shops to keep them looking fresh.
- How to do in-store seasonal events to sell your jewelry.
- How to share a boutique's valuable mailing list of its best customers.
In her Jewelry Selling Secrets book, Kameron emphasizes the value of researching and choosing your shops carefully. She says,
"I spent a month initially setting up my accounts, and now I just fulfill the orders from home. For me personally, I think that quality is better than quantity."
She adds,
"You can always add accounts if need be, but I prefer to have fewer shops that purchase consistently than several shops that only place one initial order. I also like to have a very close relationship with my accounts so I can keep them for the long term."
Kameron's Jewelry Selling Secrets ebook comes with several bonuses that include an audio recording of an interview where she shares more secrets of selling jewelry through shops, and her "Mega Jewelry Suppliers List" of links to more than 70 resources for jewelry makers.
You can download this 39-page ebook now, and start implementing Kameron's strategies within minutes.
Click here to learn more about Kameron Kay's
Jewelry Selling Secrets
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