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Jewelry Business Success News, Issue #87 - Holiday Jewelry Workshop Idea
October 29, 2008
Welcome!

Jewelry Business Success News brings you the latest information, ideas, and resources for your own home jewelry business.

If you like this newsletter, please forward it to share it with your friends.

If you received this issue from a friend, please subscribe so you won't miss out on all the innovative jewelry business info in upcoming issues.

Thanks for joining me today, and enjoy this issue!

- Rena Klingenberg

If this newsletter is difficult to read as an e-mail:

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online
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In this Issue of
Jewelry Business Success News:

  1. Sell More Jewelry at Shows, Fairs, and Festivals
    this Holiday Season

  2. New Jewelry Business Tips and Techniques:
    - 4 inspiring new articles
    - 1 new jewelry display and packaging idea
    - 1 bonus new jewelry artist story

  3. Sell More One-of-a-Kind Jewelry

  4. Share Your Article, Project, Tip, or Photo -
    and Get a Valuable Link to Your Website

  5. Your Profitable Jewelry Business:
    Jewelry Workshop Idea -
    Help Your Customers Make Their Own Holiday Gifts

  6. Neat Jewelry-Related Website:
    Jewelry of the Day

  7. How to Sell More Jewelry Online


Get Ready to Profit from
Your Fall Art & Craft Shows

Got jewelry shows this Fall? This is the best, most profitable time of year for selling jewelry!

Sell more of your jewelry with the secrets you'll learn in my book, Ultimate Guide to Your Profitable Jewelry Booth.

Don't wait to discover hundreds of things you can do to sell your jewelry like crazy at shows, fairs, and festivals. Invest in this 176-page, step-by-step resource before your next show:

Ultimate Guide to Your Profitable Jewelry Booth
www.jewelry-books.com/jewelry-booth.html




New Jewelry Business
Tips and Techniques
from My Websites and Blog:

  1. My Jewelry Display Tables
    Readers often ask me what kind of tables I use for displaying my jewelry at shows, jewelry parties, and other venues. So here they are - they're compact, portable, lightweight, and perfect for my needs.

  2. Etsy Survival Guide for Jewelry Artists - Part II
    Successful Etsy seller Cathy Tran is back with more of her fantastic success tips for getting more traffic to your Etsy jewelry shop.

  3. Check and Credit Card Fraud Prevention - What Jewelry Artists Should Know
    Richa Kapoor was scammed by fraudsters while selling her jewelry at an art show. Here she shares her tips for avoiding becoming a victim of fraudulent customers.

  4. Safeguarding Your Personal Jewelry Collection
    A new series of articles by Baya Gatter, with tips for safeguarding your personal jewels while you travel, appraisals and insurance, hiding your irreplaceable pieces of jewelry at home, and using home safes and burglar alarms.

  5. Jewelry Business Security and Safety
    A new section at Home Jewelry Business Success Tips, where I've collected articles on protecting yourself and your jewelry business against a variety of risks and hazards.

  6. New Jewelry Artist Story
    Read and comment on this new story by jewelry artist Lee-Lee, who pays back the great tips she's learned from other artists by sharing a very do-able jewelry marketing strategy of her own.



Sell Your One-of-a-Kind Jewelry

Sell your jewelry to customers who are VERY willing to buy your unique handcrafted pieces – again and again. This is the main way I sell my own jewelry now.

You'll find everything you need to get started selling your own jewelry this way, in my book Secrets of a Handcrafted Jewelry Shopping Service.

Invest in this 115-page, easy-to-read guide now, and make this your best jewelry selling year ever:

Secrets of a Handcrafted Jewelry Shopping Service
http://www.jewelry-books.com/shopping-service.html




Share Your Own
Jewelry Business Article, Tip, Project, Story, or Jewelry Photo

...and Receive a Free Link to Your Website

Share your own jewelry business article, tip, project, or advice - and build traffic to your website at the same time. You can also include any photos you have that illustrate your contribution.

Submit your jewelry display and packaging
photos and tips here

~ OR ~

Submit your other
jewelry business articles and content here

~ OR ~

Submit your own jewelry story and/or photo here

When I publish your contribution, you'll receive a free permanent link to your website from my site - and your content will be read by thousands of people in the jewelry industry. My guest authors report a significant flow of traffic coming from their links on my sites!




Your Profitable Jewelry Business

Jewelry Workshop Idea -
Help Your Customers
Make Their Own Holiday Gifts

by Rena Klingenberg

Earlier this month my sister came for a visit.

We did lots of fun things while she was here - hiking, playing games, cooking, chatting - but one of the things she especially wanted to do on this visit was make some jewelry.

In particular she wanted to design and make some significant pieces for a few of her closest friends, and she settled on making earrings for them.

So I got out all of my bead boxes and supplies, gave her some pointers on designing earrings, and then sat back and chatted while she designed and assembled earrings.

She wasn't comfortable with making wrapped loops on her headpins, so I did that part - but she did everything else.

My sister's earrings turned out so well (and she had so much fun creating them!) that she actually made a lot more of them than she had originally planned to. By the end of her jewelry-making session, she had nearly all of the females on her Christmas shopping list taken care of, and also had created several pairs of earrings for herself.

She rounded out her holiday shopping by buying two of my pendants from my inventory - one for someone who doesn't have pierced ears, and the other to accompany one of the pairs of gift earrings she made.

I included a gift box, bow, and gift card for each piece she'll be giving away. My sister was absolutely thrilled to have such a big chunk of her holiday shopping finished so early - and in such a creative, fun, personal way!

Because she bought well over a dozen pieces of jewelry altogether, I charged her wholesale prices (50% off retail), which is my standard for my individual customers who buy over a dozen pieces at one time.

I also gave her an additional break on the price of all of the earrings because she's my sister - but I told her it was because she did all the design work. :o)

Our jewelry-making session gave me a great idea for a jewelry workshop I think many customers would love to attend: "Make Your Own Holiday Jewelry Gifts".

Regardless of the economy, people still need to give gifts - and this do-it-yourself theme fits in perfectly with the hot "design your own" craze.

TIP: Many of your jewelry gift-making workshop participants will probably want to round out their gift shopping by buying some of your finished jewelry - so be sure to have your jewelry inventory casually handy during the workshop!

See my other tips on helping people make jewelry and teaching jewelry workshops.




Neat Jewelry-Related Website

Our neat site today is Jewelry of the Day, a daily selection of handmade jewelry.

For eye-candy, inspiration, and a quick creative refresher, the Jewelry of the Day blog is a lovely daily tonic.

It also has a link near the top of the page where you can submit a piece of your own jewelry to be considered for the daily feature.



Sell Your Jewelry Online

No matter how you sell your jewelry online, you have to do your own marketing if you want to make sales.

Using the step-by-step strategies you'll learn in my book, Social Networking: Sell Your Jewelry Online the New Way, you can easily develop your own online customer base, without competition from other jewelry artists.

Invest in this 192-page, step-by-step resource now:

Social Networking: Sell Your Jewelry Online the New Way
www.jewelry-books.com/social-networking.html




Find Specific Jewelry Business Info
with My Site-Search Feature

Looking for specific jewelry business information or the answer to a question? Try my Search This Site feature to scour Home Jewelry Business Success Tips for any keywords you enter.




My Jewelry Business Websites
and RSS Feeds

This newsletter highlights some of the latest jewelry business tips and techniques from my websites:

Home Jewelry Business Success Tips

Jewelry Display Ideas

Jewelry Business Blog

Each of these sites also has its own RSS feed. Look for the orange RSS symbol on the left-hand column of each of these sites to get the feed.


Thanks so much for joining me
for this issue of
"Jewelry Business Success News"!

~ May your jewelry journey be fun and prosperous ~

Contact Rena




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