1. New Jewelry Business Tips and Techniques:
   - 5 inspiring new articles
   - 2 bonus new jewelry stories

2. Sell More One-of-a-Kind Jewelry

3. Share Your Article, Project, Tip, or Photo -
   and Get a Valuable Link to Your Website

4. Your Profitable Jewelry Business:
   Profiting from the "Design it Yourself" Trend

5. Neat Jewelry-Related Website:
   Ex-Boyfriend Jewelry

6. Sell More Jewelry at Shows, Fairs, and Festivals

No matter how you sell your jewelry online, you have to do your own marketing if you want to make sales.

Using the step-by-step strategies you'll learn in my book, Social Networking: Sell Your Jewelry Online the New Way, you can easily develop your own online customer base, and you won't have to worry about competition from other jewelry artists.

A reader named Jenni says, "Thanks for writing this book and sharing your research and experience with social networking. I don't think I would ever have gotten into it on my own to understand it this well! Thanks for making it easy for us."

Social networking on the Internet is still relatively new - but it's growing at a tremendous rate. By starting now, you'll have a huge advantage over other jewelry businesses, large and small, that start their own social marketing later.

Invest in this 192-page, step-by-step resource now:

1. Jewelry as Business Gifts - a Profitable Niche with Repeat Sales
   When a company needed sales rewards for its consultants, Lynn Kvigne's jewelry was the perfect solution. See how this arrangement results in repeat sales for Lynn.




2. Lunch Hour Jewelry Sales
   American Shelby Hill wasn't sure how to sell her jewelry in France - until she discovered the French custom of lunch hour trunk shows.




3. 5 Tips for Planning a Small Business
   Online jewelry store owner Mark Sanders outlines how to plan and prepare realistically for a successful small business.




4. Make Your Online Jewelry Store a Business Success
   Turning an online jewelry store into a profitable sales outlet can be challenging. Laura Lesan shares five valuable tips for making your online jewelry store successful.




5. 7 Ways to Make Your Jewelry Business Survive Uncertain Economic Times
   Catherine D'Arcy offers seven smart tips for keeping your small jewelry business afloat when prices are rising, people are buying less, and the economy's in a downturn.




6. New Jewelry Stories
   Read and comment on these new stories by jewelry artists - how jewelry-making saved Rini's life, and how Paul participates in the creative ventures of his wife Sandy. You can also join the fun and share your own jewelry story or photo!

Do you prefer to make one-of-a-kind jewelry? Learn how to find people who want exactly what you make - and can afford to buy it.

Don't miss out on these prime opportunities to sell your jewelry to customers who are VERY willing to buy your unique handcrafted jewelry – again and again. It's the main way I sell my own jewelry now.

You'll find everything you need to get started selling your own jewelry this way, in my book Secrets of a Handcrafted Jewelry Shopping Service.

A reader named Tracy says, "I would have never thought to sell my jewelry this way, or figured out how to take it to this level. I love all the extra ideas and tips you give for every aspect of it."

Invest in this 115-page, easy-to-read guide now, and make this your best jewelry selling year ever:

Share your own jewelry business article, tip, project, or advice - and build traffic to your website at the same time. You can also include any photos you have that illustrate your contribution.

When I publish your contribution, you'll receive a free permanent link to your website from my site - and your content will be read by thousands of people in the jewelry industry. My guest authors report a significant flow of traffic coming from their links on my sites!

An interesting trend in the clothing and accessories marketplace is that of enabling customers to "design their own" products.

People LOVE having the opportunity to "create" or personalize their own items from a set of choices, and it can be a huge selling point.

You could easily adapt this idea to your jewelry business, regardless of where you sell your work.

As an example, here's one way you might offer your customers a simple "design it yourself" necklace:

1. Choose a pendant from a selection of styles and colors.


2. Choose a cord from a selection of colors or materials (such as leather, ribbon, satin, rubber, etc.).


3. Choose a clasp from a selection of styles and metals.


4. Choose the necklace length.

Of course, you'll have to make the "design it yourself" items individually, after they're ordered - so be sure to tell customers that because their jewelry will be custom made to their specifications, it will take (X) number of days until it's shipped or delivered to them.

However, if you offer "design it yourself" jewelry at shows or parties, you could make simple pieces as people wait - but only if you have at least one helper who can manage your booth or party while you make the jewelry. More complex jewelry designs would need to be delivered or shipped after the event.

Here are three non-jewelry fashion sites that offer "design it yourself" products. It's well worth visiting them to see how they work this concept online with their own products:

• Elemental Threads - design a bag
• Style Shake - design your dream garment
• Studio 28 Couture - design your own dress.

Also, jewelry artist Lorri Ely explains how to do home jewelry parties with the "design it yourself" concept in A While-You-Wait Jewelry Making Party.

HOT TIP for "Design it Yourself" Success: Don't offer too many choices for any of your style options.

The more things there are to choose from, the longer it takes people to decide on which they like best. And the longer it takes to decide, the more likely they are to decide not to buy the item after all! So consider limiting each option to a maximum of about 6 choices.

Have fun helping your customers design their own jewelry!

Our interesting site today is Ex-Boyfriend Jewelry - whose motto is "You don't want it, he can't have it back."

The site is a place where people can buy, sell, trade, or otherwise unload their "ex" jewelry (pieces given to them by ex-boyfriends, ex-husbands, ex-girlfriends, ex-wives, etc.). As of this writing, there are over 2800 ads in the Ex-Boyfriend Jewelry marketplace. There's also a community section of the site, where people can share and support each other regarding their breakups.

Ex-Boyfriend Jewelry has obviously hit a significant market niche - although the site is less than 6 months old, it gets as many as a quarter of a million page views per day!

Sell more of your jewelry this year with the success secrets you'll learn in my book, Ultimate Guide to Your Profitable Jewelry Booth.

A reader named Jack says, "We've been considering ways to get into better shows and make our shows more profitable. Thanks to your book we now have an exact plan to follow."

Don't wait to discover hundreds of things you can do to sell your jewelry like crazy at shows, fairs, and festivals. Invest in this 176-page, step-by-step resource before your next show:

Looking for specific jewelry business information or the answer to a question? Try my Search This Site feature to scour Home Jewelry Business Success Tips for any keywords you enter.

This newsletter highlights some of the latest jewelry business tips and techniques from my websites:

Home Jewelry Business Success Tips

Jewelry Display Ideas

Jewelry Business Blog

Each of these sites also has its own RSS feed. Look for the orange RSS symbol on the left-hand column of each of these sites to get the feed.