1. Special 100th Issue Message -
   and a free special report for you!

2. Sell More Jewelry at Shows,
   Fairs, and Festivals this Year

3. New Jewelry Business Tips and Techniques:
   - 8 insightful new jewelry business articles
   - 1 new jewelry display / packaging idea

4. Sell More One-of-a-Kind Jewelry

5. Share Your Article, Project, Tip, or Photo -
   and Get a Valuable Link to Your Website

6. Your Profitable Jewelry Business:
   Customer Conspiracies

7. Neat Jewelry-Related Website:
   Christine Kaltoft's graphic contemporary jewelry

8. How to Sell More Jewelry Online

Today's a milestone for me - I can't believe I'm publishing Issue #100 of this Jewelry Business Success News ezine!

I published Issue #1 way back on March 1, 2004 - and now, more than five years later, I still haven't run out of things to say. :o)

People sometimes tell me, "Wow, you have a great site!" - but I say, "Wow, I have great readers!"

Because my websites wouldn't be half of what they are today without all of you reading and generously sharing your wonderful articles, tips, photos, and ideas to be published here.

And to show my appreciation, I have a little "party favor" to give you:

It's a special free report in PDF format, 100 Great Resources for Jewelry Artists, for you to download and enjoy.

To get your free report:

1. If your computer doesn't have a recent version of Adobe Reader (or if you have no idea whether it does), please go here to download the latest version of it for free:
   

   http://www.adobe.com/products/acrobat/readstep2.html
   

   As soon as you've downloaded and installed this latest version of Adobe Reader, you should have no problem opening and reading the special report.

2. Now simply click 100 Great Resources for Jewelry Artists and your special report should download right away.
3. Then you can save it to the location of your choice on your computer.

I hope you find it fun and interesting - and thank you so much for joining me here in this 100th Issue special edition of Jewelry Business Success News!

Got jewelry shows this year?

Sell more of your jewelry with the secrets you'll learn in my book, Ultimate Guide to Your Profitable Jewelry Booth.

Don't wait to discover hundreds of things you can do to sell your jewelry like crazy at shows, fairs, and festivals. Invest in this 176-page, step-by-step resource before your next show:

1. Why People Buy Jewelry in This Economy
   MJ Morris shares insights on pricing strategies and why people buy jewelry in difficult economic times.




2. The Kiss Theory
   A follow-up to our recent discussion on bookkeeping for home jewelry businesses - more simple, do-able bookkeeping advice from two jewelry artists who have accounting backgrounds!




3. I Have an Idea, But I Don't Know How to Have it Manufactured
   Helpful info for Nancy, who's looking to have a jewelry line manufactured from her designs.




4. Things I've Learned About Jewelry Business
   Don't miss Josianne's uplifting story of a jewelry business that has taken off beautifully - thanks to this strategy that suddenly opened a lot of doors for her.




5. What's Holding Back My Jewelry Business
   See my success tips for Kim, whose jewelry website isn't getting any traffic yet.




6. Website Traffic vs. Website Sales
   Be sure to see Rita's detailed response to Kim, including a great tip for Kim to market her niche-specific jewelry.




7. Sell Jewelry Tutorials on Etsy
   Janice Abarbanel adds another stream of income to her jewelry business by selling her jewelry tutorials on Etsy. It's also a great way for Janice to help other jewelry artists learn a new skill - without taking time out from her own work.




8. Asymmetrical Display
   See Pauline Salvucci's elegant, asymmetrical arrangement of a very striking necklace and earring.




9. Ideas for Naming Your Jewelry Designs
   Joan shares five great tips for coming up with a name for your newest jewelry creation.

Sell your jewelry to customers who are VERY willing to buy your unique handcrafted pieces - again and again. This is the main way I sell my own jewelry now.

You'll find everything you need to get started selling your own jewelry this way, in my book Secrets of a Handcrafted Jewelry Shopping Service.

Invest in this 115-page, easy-to-read guide now, and make this your best jewelry selling year ever:

Share your own jewelry business article, tip, project, or advice - and build traffic to your website at the same time. You can also include any photos you have that illustrate your contribution.

When I publish your contribution, you'll receive a free permanent link to your website from my site - and your content will be read by thousands of people in the jewelry industry. My guest authors report a significant flow of traffic coming from their links on my sites!

One of the really fun things about selling your jewelry is having a role in your customers' gift-giving.

Sometimes you even find yourself involved in interesting conspiracies with your customers - such as when you're selling your jewelry at a show, and a customer wants to secretly buy a gift for the person they came to the show with.

One year at a Christmas art show, two ladies stopped by my jewelry booth - a woman in her early 20's, along with her mother. They were warm, friendly people, and obviously had a great relationship.

They loved my beaded cuff bracelets, and mother and daughter each tried on her favorite one, with much giggling and fun.

Then they reminded each other that they were on a strict Christmas shopping mission, and weren't supposed to be finding things for themselves.

So they put the bracelets down and bought a few pieces of my jewelry for the people on their shopping list. Then they bid me a merry goodbye, and moved on to continue their Christmas shopping.

About ten minutes later the daughter hurried back to my booth alone, and quickly bought the cuff bracelet her mother had liked so much. I hurriedly packaged it for her while she kept looking over her shoulder to make sure her mother hadn't noticed where she was.

As she left my booth she hid the gift box in her purse, saying gleefully, "Mom's going to be so surprised when she opens this!"

Not fifteen minutes after she left, her mother came sneaking back to my booth to buy the cuff bracelet her daughter had liked.

As I quickly packaged the bracelet she purchased for her daughter, she noticed that her own favorite bracelet was gone.

All I could think of to say was, "You have such good taste - it sold right after you left!" Of course I didn't say a word about her daughter's visit.

So the mother giggled about her "good taste", and I handed her the gift box containing her daughter's bracelet. She hid it in her purse - so exactly like her daughter had just done that it was hard not to laugh and give away the secret!

She left me with a Merry Christmas and "Thank you - I just know Vicki's going to love it!"

I smile every time I think of how this mother and daughter must have laughed on Christmas day when they opened their bracelets from each other!

Today's neat site is Christine Kaltoft's graphic contemporary jewelry.

Her work is like pen-and-ink doodles and sketches made from wire. I don't think I've ever seen anything quite like it - but it has a cheerful, "anything can happen" kind of look.

I think Christine could probably sketch anything with wire, and I'd love to see her work in person!

No matter how you sell your jewelry online, you have to do your own marketing if you want to make sales.

Using the step-by-step strategies you'll learn in my book, Social Networking: Sell Your Jewelry Online the New Way, you can easily develop your own online customer base, without competition from other jewelry artists.

Invest in this 192-page, step-by-step resource now:

Looking for specific jewelry business information or the answer to a question? Try my Search This Site feature to scour Home Jewelry Business Success Tips for any keywords you enter.

This newsletter highlights some of the latest jewelry business tips and techniques from my websites:

Home Jewelry Business Success Tips

Jewelry Display Ideas

Jewelry Business Blog

Each of these sites also has its own RSS feed. Look for the orange RSS symbol on the left-hand column of each of these sites to get the feed.