101 More
Great Jewelry Selling
Techniques

a review by Rena Klingenberg

Are you looking for fast, easy ways to boost your jewelry business?

If so, you'll find a treasury of great ideas in "101 More Great Jewelry Selling Techniques".

Dr. David Weiman's latest book is a "best of" collection of tips from his popular Jewelry Selling Insights newsletter.

I love quick-and-easy tips that don't take a lot of time, money, or planning to put into action. I'm much more likely to accomplish things that are simplified.

That's why I highly recommend 101 More Great Jewelry Selling Techniques.

Even if you have only a small amount of time to spend on your jewelry business, you can easily put these tips into action.

And if you implement just one of these easy-to-do ideas every week, you should see your handcrafted jewelry business grow and profit.

• How to create and use referral cards -
  An excellent quick tip for getting your current jewelry customers to gladly help you build your client base.


• How to get feedback that helps you improve your jewelry business -
  This is a great idea for getting a treasure trove of information, directly from your customers, about what you can do to sell them more jewelry.


• How to handle more than one person at a time in your jewelry booth -
  This situation always makes me feel stressed at a show, since I can't serve more than one person at a time. Fortunately, Dr. Weiman offers a very professional solution that makes each customer in your booth feel valued.


• Power tips for designing direct mail pieces for greater response -
  Stop! Before you send out another postcard or flyer to your jewelry customers, consider these small tips that make a big difference in your results.


• Make "story cards" work for you -
  A fantastic idea for creating and getting maximum mileage out of a mini-card that introduces you and your jewelry.


• Should you wear your show badge outside of the venue? -
  I'd never really considered this before, but it's an important security tip.


• Mail a brochure to generate online jewelry orders -
  Easy tips for sending out your own mini-catalog that brings customers to your online storefront.


• Should you show photos of your jewelry on live models? -
  Good advice on what to consider before photographing your jewelry being modeled by another person.


• How to handle customer complaints professionally -
  A simple approach to taking care of a customer with a problem - and preserving your good customer service reputation.


• How to harness the power of color in jewelry advertising -
  A great way to get effective color at a lower price in print ads.


• Stylish ways to thank your best jewelry customers -
  Lovely, simple ways to shower customers with appreciation and keep them coming back.

That's just a sample.

There are 90 other quick tips in 101 More Great Jewelry Selling Techniques.

Just pick out one of these do-able ideas that appeals to you, and quickly put it to work for your jewelry business.

Then next week, pick out another idea and apply it.

Before you know it, you'll find yourself on the road to more customers and greater profits from your jewelry business.

You can download this 71-page ebook now, and start implementing one of these quick tips within minutes.